Mama B’s Microgreens is an independently owned and operated microgreen growing operation. I was tasked with building a brand identity that would not only illustrate the nutritional value of these nutrient packed greens, but also to embody the playful and zen nature of it’s owner and operator Ned Bowen. The combination of the leaf shape of the body of the bee hinting at the nutritional value and the playful B shaped wing communicates the vibe the owner wants to portray!